Lash lifts have become some of the most sought-after treatments in the beauty world — for a good reason! It’s a simple, quick, and convenient procedure that enhances and defines the natural lashes, making the eyes look brighter and more awake with long, curled lashes.
So, if you’re looking to help your clients achieve those fluttery long, full, and lifted lashes, adding lash lifts to your list of services is a great idea!
However, understanding how the pricing works for this procedure may be confusing.
Let’s explore the factors that determine the price of a lash lift so you know what to expect!
What Factors Determine the Lash Lift Price?
There are several aspects to consider when pricing your lash lifts to ensure they are reasonable enough for your clients and lucrative for your business.
Here are some of the major factors that determine the lash lift price.
One of the primary factors that can influence the price of a lash lift is the location of the salon or studio because of overheads such as rent and maintenance costs.
For example, if your establishment is located in a prime area or an upscale neighborhood, your operating costs and overhead expenses would be higher. And this can significantly drive up the costs of your lash lift’s prices.
On the other hand, if your salon is located in a more affordable location, your rent, electricity, and other costs may be lower, allowing you to charge a lower rate for your lash lifts.
Lash lift pricing can also depend on the region, as the pricing in metropolitan cities may be significantly higher than in suburban or rural areas since the demand and cost of living may differ in different regions.
When it comes to cosmetic procedures of any type, expertise is one factor that most clients will never compromise on — especially for a delicate procedure like a lash lift.
So, if you have undergone extensive training and have a lot of hands-on experience as a lash lift technician, you may be able to charge a higher fee than others.
Clients will be paying for the quality of your services and your expertise, which will ensure that their procedure is effective and satisfactory with minimal to zero risks.
Quality of Products Used
The quality of products used in a lash lift procedure also plays a critical role in the overall outcome, effectiveness, and longevity of the lash lift. Investing in high-quality lifting solutions, silicon pads, and lash adhesives can help you achieve optimal lift and curl and maintain your client’s lash health.
So, they’re worth the investment to provide satisfactory results. But they will drive your costs up and affect the price of your lash lifts.
If you are using premium products from a reputable brand, you will have to charge a higher rate for your lash lifts to cover their costs.
You can also inform clients that you will be using high-quality products. Remember that compromising on the product quality may impact the overall results in terms of longevity, effectiveness, and appearance so that clients will see the value in your rates.
The time required to perform a lash lift will also impact the price, but it is important to keep in mind that the time involved will often vary from one client to another.
Clients who have naturally curly lashes may not require as much time or effort, so you can perform the lash lift relatively quickly. Meanwhile, some clients may have straighter lashes that require more precision and care, which will take longer to perform the lash lift.
In addition to the actual lash lift, you may also require time for consultation, preparation, and post-treatment care and instructions. Keep these factors in mind when determining your prices to ensure that you accommodate them.
Add-Ons and Other Services
Certain add-on services can help enhance the appearance, effectiveness, quality, and longevity of a lash lift.
For example, a lash lift and tint include tinting the lashes in addition to the lifting process. This provides the lashes with a thicker, fuller appearance as it darkens the natural lashes, making them appear more dense. When coupled with the lift, this can be a really effective way to make the eyes pop.
Clients may also wish to get their brows laminated, and the Collagen Lash Lift and Brow Lamination Pro Kit by LLBA can be an ideal choice that delivers stunning results. Laminating the brows will help to make the eyes look more defined and appealing and enhance the effects of a lash list, which is why many clients opt for this treatment.